How Much Money Have You Lost So Far on PPC?
You know, the more people I try help with ppc affiliate marketing the more and more I realize that most people’s BIGGEST stumbling block to affiliate success is NOT : creating a landing page that converts, finding a profitable offer, optimizing their campaign for profitability or any other technical aspect of the business.
So what’s the [...]
Check Out the New Microsoft AdCenter Desktop!
Just yesterday I was approved for the beta version of the new Microsoft Adcenter Desktop, which allows you to managed your entire Adcenter account offline!
This program is the equivalent of Adwords Editor, a tool that I consider absolutely essential to building and optimizing my campaigns.
Check it out…
This program opens up a whole [...]
More on My Outsourcing Talk for Black Ink Project…
If you didn’t get a chance to see my talk on outsourcing for the black ink project, you can download it here.
I also want to address several questions that came up regarding outsourcing :
Q : “If you’re a newbie affiliate, should you hire someone to build you an affiliate site?”
A: If you’re a complete newbie [...]
Are Long Tail Keywords the Holy Grail of Search?
Before we get started let me define what a long tail keyword is. A long tail keywords is a highly specific keyword containing 4 words or more.
Here’s an example :
buy nike tennis shoes size 10
discount nike running sneakers
red leather high heeled shoes
As you can imagine someone typing in a keywords like : “buy nike tennis [...]
My Outsourcing Session for the Black Ink Project
Okay, this time I want to give you a heads up BEFORE I give my next black ink session.
Tomorrow at 6:00pm EST (3:00pm PST) I’m giving an in depth presentation on the ins and outs of outsourcing for affiliates.
If you want to discover how to effectively outsource your business and build a team around your [...]
Is Affiliate Marketing Just a Numbers Game?
You’ve probably heard a lot of people talk about this, and I myself have talked about it.
So is ppc affiliate marketing just a numbers game? Is you success determined by how fast you can go through niche after niche, product after product, until you find a winner?
Here’s the problem with that idea : [...]
Beware of Adwords Editor 6.0
Now don’t get me wrong, I’m a HUGE fan of Adwords Editor. It’s the lifeblood of my business because it allows me to managed 57 active campaigns and literally 1000s of adgroups.
However, be wary of the newly released Adwords Editor 6.0. It has ONE major bug I’ve been pulling my hair out over [...]
Weekend at the Ritz Carlton Key Biscayne
I gotta tell you, my wife and I love it down here in Miami, we just got burned out moving in (still have some decorating left to do) so we decided to hit the beach this last weekend.
We didn’t just hit the beach, we turned it into a weekend mini vacation at the Ritz Carlton [...]
Understanding Your Metrics…Part II
Last time I talked about some key metrics you need to follow in your affiliate campaigns, today I want to talk about something just as important, that is, when to act on your metrics.
Here’s one of the biggest mistakes affiliates make…
Rash decision based on too little data.
What do I mean by rash decisions?
Tell me if [...]
Understanding Your Metrics
This is a bit of a technical post, however, if you’re serious about making big money as a affiliate you need to understand your metrics.
Let’s start with the basics :
Cost/Conv
Now if you’re using Google Conversion Tracking you’ve seen this column. Here’s what it means : Cost per Conversion, it’s the amount you spend (on [...]
