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Andrew Wee and I are closing the pre-launch promotion of Super Affiliate Accelerator (SAA), today, Wednesday at 12 midnight EST. So if you want to learn the EXACT strategies I use to make millions with PPC (a lot of stuff I’ve NEVER revealed on this blog), this is your last chance to get SAA at the pre-launch price of $297, after that the price will go WAY up when we do the official launch.

Here’s the link, and your last chance to take advantage of this special promotion while it lasts:

Get Your Copy of Super Affiliate Accelerator Now

For those of you who have set your goal of reaching a $100/day profit, SAA will help you hit that goal at blazing speeds.

Okay, I did not expect such an overwhelming response to my last blog post, it generated a lot of confusion and controversy. More controversy than most of my lifestyle posts!?! LOL

So I thought it would be fitting to do a second post in response to all the comments and to clear up any confusion about what I was trying to say.

Overall, the comments and exchange was excellent, some of the comments suggested that a lot of you were confused about what I was saying. Let me clarify a few points:

1. I did not say that I don’t plan to invest any of my money. On the contrary, I plan to invest my money into tax free closed end funds, real estate, and other businesses. I’m well aware of the fact I’m losing money (taking account inflation) just leaving it in the bank. I also have some advanced entity structuring and tax strategies to protect my money.
2. I did NOT say that there are no other legitimate business opportunities other than ppc affiliate marketing.
3. No, I don’t pay interest to Amex for charges on my black card, or any of my other cards for that matter. You pay ZERO interest on charge cards and credit cards if you pay them off before the due date, which I do.
4. Your goal is to maximize your leverage, the more money you have tied up in an investment, the less money you have to invest in other things. This is why I put all my ppc expenses on my Amex card, aside from the awesome benefits of racking up millions of rewards points (domestically I fly first class all the time for free!).

So what exactly was I trying to get across?

You need to BUILD A BUSINESS FIRST that will create a strong cashflow for you, THEN you can take that cashflow and invest it anywhere you like.

Now the business model of my choice is ppc affiliate marketing, and I assume it’s the business model of choice of most of my readers. If you’re at wiz at stock options, creating your own product, or whatever, than go with that.

The problem with what most people do is that they take what meager amount is left in their paychecks (if anything) after tax withholdings and paying their person expenses and then invest that!

I don’t know about you, but when I worked a job I had about $200 left at the end of each month after I paid all my expenses.

$200!?!

Now you can put that money into the best mutual funds, 401(k)s and IRAs, and even after years, it won’t amount to much.

Now if you take the time to learn how to build a business, such as ppc affiliate marketing, and generate a strong cashflow ON TOP of your job income. Then you can take all the profits, say $3000/month (assuming $100/day profit) and invest that into your favorite investment vehicles.

If you’re really smart you’ll invest that $3000 back into expanding your ppc campaign(s), which is necessary in the beginning before you have a charge card where you can rack on $100k+ of expenses every month.

Would your rather invest $200/month or $3000/month?

You don’t have to make millions with affiliate marketing to build a strong financial future for you and your family. Just focus on making $100/day profit, and you’ll completely change your financial future.

What’s even more exciting, when you learn how to make $100/day profit in one niche, you have developed enough skill sets to leverage that $100/day in other niches. Or if you take my advice you’ll build up that $100/day niche to a $1000/day one!

And that will COMPLETELY change your life.

A lot of people ask me : “Amit, now that you have all this money, what’s your investment plan? Have you thought about saving for retirement? Kids college education?”

“You should put your money in IRAs, 401(k)s, CD, bonds, stocks…blah,blah,blah.”

Now if you plan to be a worker bee for the rest of your life, then these are very valid and important questions.

Put for a ppc super affiliate these questions are done right idiotic!?!

Yeah, I’m going to tie my money up in stocks, IRAs, or CDs so I can get a 5%, 10%, EVEN 20% return on my money in a good year!

Right!

Do you want to know what return a REALLY good investment plan will give on your money??

INFINITE!

That’s the return I get when I invest my money into my business, into ppc affiliate marketing.

Now you might ask : “Amit, how do you get infinite investment for ppc affiliate marketing, you said yourself the average ppc affiliate has an ROI of 50% on their campaigns??”

Simple.

All my ppc expenses go on my amex black card to the tune of $100,000/month and growing:

I don’t pay off my black card until AFTER I get my affiliate commissions. So I’ve actually borrowed money via American Express and made a hefty return in the process.

In other words I didn’t actually tie up a SINGLE CENT of my money, and yet generated a massive cashflow. That’s what I mean by infinite return.

The time many of you actually take to learning how to setup a retirement plan, invest in stocks, etc, etc, you could be using that time to learn how to setup a profitable affiliate offer.

Think about it, if you just have ONE affiliate offer that consistently produces $100/day profit, that’s a $36,500/year of cashflow.

Now tell me WHAT investment will give you that type of return. More importantly how much money would you have to tied up to get such a return?

If you’re getting a 10% return from your stock portfolio, you have to have $365,000 of your OWN MONEY tied up to get $36,500 a year.

If you’re getting a 5% return from CDs, you have to have $730,000 of your OWN MONEY tied up to get $36,500 a year cashflow.

I had a 401(k) and an IRA, I pulled ALL my money out.

Even if your goal is not to get rich or quit your job through ppc affilaite marketing, PLEASE take the time to learn how to make $100/day profit from affiliate marketing. You can do this with one campaign, and no it’s not hard.

Once you get to the point that you’re making $100/day profit, the sky is the limit after that!

So stop wasting your time trying to figure out what stocks and IRAs you’re going to ‘invest in’. If you really care about your financial future, you’ll do everything in your power to learn how to generate an infinite return on your money with ppc affiliate marketing.

Not only will you not have to worry about your retirement or funding your children’s college education, you NEVER have to worry about money PERIOD.

You’ll have the freedom to go to Nordstrom’s and drop $800 on clothing, like my wife and I did AGAIN yesterday. In fact my wife and I had a little competition: who would spend the most money!

You’ll be able to give away MORE money than you used to make in your job.

So what’s your investment plan?

You know, there’s a saying that goes : “Your attitude determines your altitude.”

And the more I think about this statement, the more I realize it’s true.

I want you to think about this: What’s your attitude when launching an affiliate offer?

Your attitude can, and often will, determine your ultimate success in launching an affiliate offer.

Here’s the attitude most affiliates have:

“Okay, I’ll try this offer out, but it’s probably saturated, I’ve seen a lot of other affiliates promoting this.”

“Man, I don’t know about this offer, the average cost per click is over 0.50!”

“I’m sure I can make this affiliate offer work, however, there’s no way this is going to last. I mean this is too good to be true, pretty soon everyone is going to be promoting it.”

“I don’t know enough about this niche to promote this offer.”

“PPC is getting too competitive, I need to focus on offers no one else is promoting, and hope I can make them profitable.”

“Sure, there are super affiliates having success with this offer, but I’m sure they have some special deal with the merchant, which is the only reason they’re successful!”

Sound familiar? If you’ve had these thoughts, I can tell you right now it’s KILLING your affiliate marketing business.

Here’s the attitude a super affiliate has:

“Other people are having a lot of success with this offer, so I will too. I’m going to make a killing with it!”

“Okay, this is a completely new niche for me, and I know I need a different strategy to be success with this offer. Let me study this niche and figure out what strategies other successful affiliates are using. I will make it work!”

“The cost per click is high in this market! But so is the EPC (earns per click) for this affiliate offer, so it’s all good.”

“This niche is definitely saturated. Not a problem, once I make my campaign solidly profitable at least I know my profits will be fairly consistent and stable.”

“PPC is very competitive these days. Let me learn as much as I can about it and stay at the cutting edge, so I can maintain my competitive advantage.”

See the difference? And YES you need to have the super affiliate attitude BEFORE you become a super affiliate.

Here’s the attitude I had when I was an aspiring super affiliate:

“Super affiliates are making lots of money with these offers, and I’m not. So what are these super affiliates doing that I’m not doing, and what I’m I doing that they are not doing?”

Answering the above question became my overriding goal. I thought about, I dreamed about it, and most importantly I took action: I asked a lot of questions on forum and even personally asked super affiliates about it, I read lots of ebooks, and listened to a lot of teleseminars. I tested a lot of markets, and experimented with several different ppc strategies.

So what’s the answer to the above question? We’ll read my blog, I lay it all out here!

So what happened to Joe’s campaign (if you haven’t, please read part I first)??

An astute reader of mine let the cat out of the bag, if you read the comments for the last post you’ll have discovered this:

1. When Joe first started his campaign, he bid 0.20, and the ads for his top converting keywords were on the first page. This is where he got his 4 sales from.
2. By bidding all of his keywords down to 0.10 he pushed his top converting keywords onto the second page. For the next 5000-1000 clicks he got barely any clicks from these high converting keywords, as a result he made ZERO sales!

Here’s a simple fact: High converting keywords have a higher cost per click, since they convert better there is more competition for these keywords.

In a previous post I suggested just bidding high to assure that your high converting keywords get a decent ad position, and thus a decent amount of traffic.

The only problem with this approach is that you have to be willing to loss some money, actually in most cases a lot of money, before you collect enough data to optimize your campaign.

When I launch a new affiliate offer, I’ll drop a $1k-$2k without blinking an eye. For one offer I launched a few months back I dropped over $5000 before it started making a consistent profit!?! When I mean drop I mean NET LOSS.

However, I’ve developed a more sophisticated way to assure that your high converting keywords get good traffic WITHOUT bleeding red for weeks.

Here’s the idea: start your bid at 0.20 (or whatever) across the boards in starting out your campaign, after a day or two look at your ad positions, you’ll notice some adgroups your ads show up in position one, and for other adgroups your ads are in position 12 or higher.

You want all your ads on the first page, right? Preferably between positions 3-8 (positions 1 and 2 tend to get too many ‘click happy’ browsers).

Here’s what you do next:

1. Go into Adwords Editor, make sure you have campaign statistics showing.
2. Go to ‘Ad Groups’ tab for your campaign
3. Then Click on the ‘View’ drop down box above the tabs, select ‘Create or Set Custom View…”
4. Filter your data by ‘Performance Statistics’, it’s at the very bottom.
5. Set Avg Pos greater than 8
6. Now you’ll see adgroups who’s ads are greater than position 8, Select all of these adgroups and increase the max cpc (in the box below) by 30% (more or less depending on the positions of your ads).
7. Repeat the above steps expect this time set your filter to show all ads in positions less than 3, and then bid them down by 30%.

By adjusting your bids by ad position you’ll push all your ads into the sweat spot, positions 3-8. Now you can let your campaign run without losing your shirt, and rest assured your high converting keywords are getting good traffic.

So you can have your cake AND eat it!

Don’t be suckered into thinking your campaign mysteriously fizzled out after making sales for 2 days. Chances are you did something seriously wrong to make that happen.

In a previous post I talked about how you need to go wide (bid on broad keywords) before you go deep.

Now there’s another pitfall I didn’t mention that can kill your ppc efforts died in their tracks, even if you have an excellent keyword list, and you go wide, bidding on all the broad keywords right from the get go.

Before I tell you what this major pitfall is, let me paint a scenario for you, that I’m sure is all to familiar:

Joe is launching a new affiliate offer on Adwords. He has really done his research and compiled a nice broad keyword list to bid on.

Joe launches his campaign bidding 0.20 to start with. He lets his campaign run for several days. In those several days he gets 500 clicks from his Adwords campaign and ends up making 4 sales at $20 per sale = $80 in commission.

However, Joe spend 500×0.20 = $100 (I know average cpc is less than max cpc, this is JUST an example). So he has a net loss of $20.

So now Joe figures : “Great, I found a winner! Now let me lower my bid to 0.10, so then for every 500 clicks, or $50 I spend I make $80 in commission. A $30 net profit!”

Joe lowers his bids to 0.10, he notices he’s traffic drops considerably. He thinks : “Okay, so I have a fraction of the traffic I used to, no big deal, at least I’m profitable at 0.10/click.”

After waiting almost two weeks, Joe notices he has 500 clicks on his campaign but no sales! He thinks : “Okay, this is bad, but it’s probably just a bad week! Damn! I’ll let it run for another 500 clicks.”

After another 500 clicks Joe still has no sales on his campaign. At this point it’s been weeks since he started the campaign, in frustration he figures “Things just fizzled out!”

He pauses the campaign and moves on.

Sound familiar?

So what went wrong with Joe’s campaign?? Stay tuned for Part II…

If you have not heard of Derek Beau, he is one of the top affiliate bloggers on the net, in my opinion. Derek’s blog is a veritable online ebook, a step by step guide really, on how to make money online.

Derek recently introduced a cool new tool, The Campaign Builder & Keyword Mixer. It’s an absolutely free tool that allows you to setup your campaigns, ads, and keywords in bulk.

In Derek’s own words here’s how this tool works:

“The concept is actually very simple. You take two sets of keywords, set some options, and write some ads. The tool will then create the CSV data required to import everything into your AdWords account. All you have to do is copy/paste it into AdWords Editor.

The beauty of this is that it will create highly targeted ad groups with custom text ads for each of them. You really have to try it to see exactly how it works, but it is possible to create, for example, 300 ad groups with 10 keywords and 3 custom ads each, in under 10 minutes. The end result is an expanded keyword list, higher CTRs for your long-tail keywords, and higher keyword quality scores.”

Speed PPC does exactly, more or less, what Derek’s tool does, except it costs a whopping $497. I would strongly recommend you download Derek’s tool and at the very least learn how this bulk method of building campaigns works. It will dramatically cut down the time it takes you to launch a campaign and increase your profitability big time as a result.

Before any of these bulk tools came on the market I developed a method using Adwords Editor, Excel + some powerful add ons to setup Adwords campaigns at blazing speeds.

This method allows me to setup hundreds, even thousands, of lazer targeted adgroups, in minutes. Using this method and other advanced techniques, I’ve developed a system to scale my affiliate business so I can launch a 500 keyword campaign and a 10,000 keyword campaign in roughly the same amount of time. As you can imagine, this has allowed me to skyrocket my profitability.

Plus I also manage all my campaigns using these advanced methods, which includes everything from testing ad copy and adjusting bids in bulk.

If you’re interested in learning exactly, step by step, how my system works, I divulge all my secrets in an info product I’m developing with Andrew Wee called Super Affiliate Accelerator. This product includes a series of interviews, camtasia videos, and case studies on how I : setup, launch, optimize, and manage my campaigns.

This product is basically the bonus we offered to anyone who purchased PPC Classroom through my link.

If you’re interested in purchasing a pre-launch copy of this product (it goes for $297) please email :

support [at] amitmehtareveals.com

to get further details.

You know, a lot of you out there think if you have good keyword list then it’s just a matter of :

1. Setting up tightly targeted adgroups
2. Having effective Google ads that have the keyword in the headline, benefit in the description, & a strong call to action
3. A landing page that converts

then you’re set, and ready to make windfall profits in your niche.

Right?

Wrong!

There’s one very common mistake that stops a lot of affiliates dead in their tracks.

I’ve helped and coached a lot of affiliates and I’ve seen this mistake come up again and again, and chances are you’re probably doing it too. I know I made this very mistake all the time when I got started.

Before I explain exactly what this often fatal mistake is that so many newbie ppc affiliates make, let me lay the ground work…

I want you to think hard about this statement:

When you first launch your campaign, the breadth of your keyword list is MUCH more important than the depth.

What in the world do I mean by that?

A broad keyword list is one that has lots of related and lateral keywords, and not just variations of one root keyword.

Here’s a simple example of a list of keywords that has breadth :

delete adware
delete backdoor
delete browser hijacker
delete cookie
delete Dialer
delete keylogger
delete malware
delete spyware
delete toolbar
delete trojan
delete w32
delete worm
destroy adware
destroy backdoor
destroy browser hijacker
destroy cookie
destroy Dialer
destroy keylogger
destroy malware
destroy spyware
destroy toolbar
destroy trojan
destroy w32
destroy worm
find adware
find backdoor
find browser hijacker
find cookie
find Dialer
find keylogger
find malware
find spyware
find toolbar
find trojan
find w32
find worm
remove adware
remove backdoor
remove browser hijacker
remove cookie
remove Dialer
remove keylogger
remove malware
remove spyware
remove toolbar
remove trojan
remove w32
remove worm
Now you can see these (trojan, worm, w32, etc) are all different types of spyware.

Now here’s an example of another keyword list that has depth:

anti spyware
anti spyware free
anti spyware software
antivirus spyware
best free spyware remover
best spyware
download free spyware
download spyware blaster
free anti spyware
free kazaa spyware remover
free removal of spyware
free spyware download
free spyware downloads
free spyware protection
free spyware removal
free spyware removal programs
free spyware removal software
free spyware remover
free spyware scan
mcafee anti spyware
microsoft anti spyware
remove spyware
spyware blaster
spyware blocker
spyware cleaner
spyware detector
spyware doctor
spyware download
spyware programs
spyware protection
spyware removal
spyware remover
spyware scan
spyware software
spyware terminator
spyware virus protection
totally free spyware removal

You can see that the above terms are related to removing or detecting spyware. And all the above keywords have the root word ’spyware’ in them. This is a keyword list with depth.

Now if you want a lot of depth you can dig up long tails, but I’ll get in a later post!

So what’s the fatal error that a lot of ppc affiliates are making, even if they have a excellent keyword list, that is one with both breadth and depth??

Most affiliate focus on going deep (deep means : launching one root keyword with lots of variations, such as the second spyware list) FIRST, before going wide ( wide means: launching broad keywords, ie the first keyword list).

Here’s problem with going deep first:

TOO NARROW A FOCUS ON THE MOST COMPETITIVE KEYWORDS

Most affiliates find every freaking variation and combination with spyware (or whatever the main keyword for that market is) in it until their blue in the face, setup their Google campaign, and launch.

Then they’re surprised when they hardly get any traffic bidding 0.20 (spyware is a high cost per click keyword), and their conversions suck since every affiliate is also bidding on spyware.

Frustrated they pause their campaign after a few weeks and move onto something else, without even attempting to try a bidding on : trojan, w32, etc, etc, or any of the other broader keywords.

They figure if spyware keywords don’t convert for them, it’s hopeless! Besides they lost $500 on the campaign, and don’t want to mess with it anymore.

Sound Familiar?

MISSING OUT ON THE MOST THE TRAFFIC & PROFITABLE NICHES

Even if you managed to get the spyware keywords to convert, with a sharp professional looking review site that compares every possible benefit and feature of 3 different spyware removers, you’re still may be missing out on the most profitable niches in the market.

What’s worse, in many markets a broad keyword list will deliver WAY more traffic than a deep one that focus on the main most competitive keyword.

This is why it’s so important to go wide FIRST before you go deep, it will assure that you get the maximum amount of traffic and allow you to identify the most profitable sub niches in the market you’re in.

Once you go wide and see which sub niche of keywords (malware, keylogger, worm ,etc) are producing the most traffic and conversions then focus in on those keywords and start going deep.

So if you find (just an example), that trojan keywords are getting a lot of traffic at a bid price where your Cost/Conv is low, then focus in and start going deep. That is, start finding as many variations and combinations of trojan keywords that you can find.

By doing this you’re now employing the 20/80 principle and focusing your energy where you’re getting the highest return.

So here’s EXACTLY what you need to do when launching your affiliate offer:

1. Go wide, as wide as you can to, spend some time identify every related and lateral keyword in your market.
2. Once you launch this broad set of keywords, your campaign will be getting traffic from all the major sub niches in your market. Tip: To get a good Google QS (Quality score) you may want to setup a separate page for each sub niche (ie a page for trojan, a page for w32, a page for browser hijacker etc)
3. Let your campaign run and identify the sub niches where you’re getting the majority of traffic and sales. Focus in on those top sub niches and go deep.

This is how you build a ppc affiliate campaign with a solid foundation that will bring in profits for months, even years to come!

I realized that the deadline for the mastermind is way too short!  I’m extending the deadline to Oct 19th.

For those of you who don’t already know, Miles Baker and I run a mastermind group of top notch super affiliates. Twice a month we brainstorm and share super advanced affiliate marketing strategies, many strategies I have not share on this blog, and that you would be hard press to find anywhere else.

In order to protect the privacy of our mastermind I cannot reveal exactly who’s in it, but I can tell you there are some big names in the industry who are a part of our mastermind.

Now I’ve recently gotten a number of emails for people asking to join my mastermind group. To be fair I decided to do to a blog post about it and allow people to apply to join the mastermind.

We only have ONE SPOT available, so if you’re interested, complete, copy, and paste the application below, and email it to amit [at] superaffiliatemindset [dot] com :

NOTE: If you’re not a highly successful and a highly experience full time affiliate marketer yet, don’t bother applying.

SUBJECT: APPLICATION TO JOIN AMIT’S MASTERMIND GROUP

1. How many years of experience do you have with internet marketing and affiliate marketing?
2. What’s your average monthly net profit over the last 6 months as an affiliate? Please provide proof (REQUIRED).
3. What affiliate networks do you work with?
4. What percentage (roughly) of your sales/profits come from ppc?
5. Please give us a percentage breakdown of how you make money online? (ie 50% PPC, 20% SEO, 30% list building, etc etc)
6. Do you do affiliate marketing full time?
7. What are your 5 favorite books related to success/business/marketing?
8. Please write an brief essay (400-600 words) on how you believe you can contribute to this mastermind.
9. Please provide two references (YES WE WILL CALL THEM), names & number must be included. Cannot be family.

ALL PARTS ARE REQUIRED, IF ONE IS MISSING YOUR APPLICATION WILL BE AUTOMATICALLY REJECTED. NO EXCEPTIONS.

DEADLINE: OCT 15th (NO EXCEPTIONS)

For those of you that apply I look forward to reading your applications.

Also, just so you should know there is a very nominal monthly fee that everyone pays (including myself) to be involved in the mastermind.

We will make our decision by Nov 15th, if we choose you, you will hear back from us by then.